Only Asian restaurants
We know your dishes, your busy nights and the creators your guests follow.
A local food creator visits every week and posts about your food on Instagram and TikTok. We run it all and show you every post.
Or call +1 (917) 620-3496
Food by Han Bat, NYC
For independent and family-owned Asian restaurants
What you get
About 4 creators a month, usually 6–8 videos across Instagram and TikTok. We find them, book them, follow up and show you all of it.
Food creators with real local followers, within about 30 minutes of you. We check their past posts first.
We set the day and time, then remind them before they come.
On Instagram, TikTok, RedNote or Facebook. Instagram posts are Collab Reels that show on their page and yours.
One account manager runs your program from the first creator to the last post. They speak English, Chinese or Korean, and reply fast on the app you already use.
AMYour account manager
Creator booked: Thursday 7 PM, 1 guest.
Their Reel is live. It shows on your page too.
Can the next ones feature our new noodle dish?
Done. The next visits will feature it.
Real creators, real posts
Real creator videos about restaurants we work with. Tap one to watch it.
Your own portal. No chasing, no made-up reports. Just what happened.
It's all in the numbers
Why SWM
We know your dishes, your busy nights and the creators your guests follow.
Their followers live within about 30 minutes of your door.
Inviting, booking and reminders. You never have to chase anyone.
We follow up with each creator until their Collab Reel is posted.
Talk to us in English, Chinese or Korean, on the app you already use.
Every visit and post shows up in your portal as it happens.
Pricing
Pick the creator program, or get a custom plan with everything you need, priced on a call.
Billed each month.One payment of $4,788 a year.
$499$399per month, per location
Everything your restaurant needs to grow, in one plan.
Custompriced on a call, built around your goals
You host a free meal for each creator. Creators are never paid a fee.
From the owners we work with
Yanbo Wang
Co-founder
Chinese
Renjie Piao
Co-founder
Korean-Chinese
A real person replies within minutes, on the app you already use.
English, Chinese or Korean. We know your dishes and your busy nights.
We find, book and follow up on every creator. You just host.
Still curious? Book a call ↗
$499 a month per location, or $399 a month when you pay yearly ($4,788 a year, 20% off). Both cover a creator every week, booking and reminders, Reel follow-up, your portal and your account manager.
No. You host a free meal for each creator. Creators are never paid a fee.
Local food creators within about 30 minutes of you. We check every creator's past posts before we invite them.
Within 7 days of each visit. On Instagram it's a Collab Reel that shows on the creator's page and yours. Every post shows up in your portal.
Tell us the days and times that work, welcome each creator and serve the meal. When the Reel goes live, accept the Collab invite on Instagram. We handle the rest.
We remind creators before each visit and follow up after it. If someone doesn't show up or doesn't post, we stop working with them and bring in someone else.
Yes. Pricing is per location, and you see every location in one portal.
Pay monthly and cancel anytime.
Book a call. We'll show you which creators fit your restaurant.
Or call +1 (917) 620-3496